Ahrefs Webmaster Tools: Free SEO Tools to Grow Your Site

You can type in a search phrase and get back the questions users are asking in search engines, including what, where, why, who, when, which, can and how questions. You can view them as a visual wheel or data boxes that categorize the types of questions, along with color-coded search volume and CPC info. Forbes Advisor’s pick for best local SEO tool is BrightLocal. The platform integrates with Google Analytics, Facebook, Google Business Profile Insights and Twitter. Semrush offers a number of add-ons, though they come with rather steep price tags, so they’re not right for all users. For $200 per month per user, you can access Semrush .Trends, which helps you analyze competitor website traffic and unveil their marketing tactics and strategies.

seo tools

Turn Huge Keyword Lists into Usable Clusters

seo tools

SEO has become a huge discipline in the past 10 years and all the above SEO tools wouldn’t have existed without the SEO experts behind them. We wanted to give a quick shout out to these people for their hard work to help websites rank better and convert more. If budget and simplicity are priorities, Moz Pro and SE Ranking are great options for small or growing agencies—they won’t overwhelm your team or your finances. Agencies handling enterprise clients and complex SEO challenges should consider platforms designed for high-performance needs. As you can see, there’s no one-size-fits-all “best SEO tool for agencies.” The ideal choice depends on your client base, team size, and specific goals. All plans include a 7-day money-back guarantee and a 20% discount for annual billing.

seo tools

How Content Audits Help The HubSpot Blog Age Backwards — A Peek Into Our Process

It’s used by agencies, in-house marketers, and SEO professionals who need reliable data to find ranking opportunities and evaluate competitors. The tool is officially certified by YouTube and integrates seamlessly with your channel, offering real-time suggestions that help boost video rankings. One of its standout features is thumbnail and title A/B testing, available in higher-tier plans, which lets you experiment and track what performs best over time. Each is ideal for different tasks such as keyword research, audits, content optimization, or platform-specific SEO. Like Ahrefs, Semrush can track your visibility on AI search results with its new feature Otterly AI.

seo tools

From just one platform.

If you manage multiple sites, checking individual accounts can be a hassle. SEO Gets has a unified dashboard where you can see all your sites’ performance at a glance. And if a keyword is trending down, you can confirm if it’s a seasonal swing, or if you might want to update the content to target a new angle. It also lets you manage various marketing strategies all in one platform, like SEO, social media, PPC, and backlink outreach campaigns. These are the tools my team and I use to drive over 867K+ sessions every month.

  • The Synup Listing Scan is a complete audit and review of your local listing profiles.
  • Google Analytics 4 is one of the best free SEO tools that every digital marketer should be using.
  • It supports over ten search engines, not just Google, and the platform’s data is considered among the most accurate in the industry.
  • This makes it easy to go from keyword discovery to implementation and performance tracking without switching platforms.

Individual tools such as Screaming Frog cost $259 per year, while AnswerThePublic starts SEO Anomaly at $9 per month, or $99 for a lifetime plan. BrightLocal is ideal for local businesses that want to optimize their online visibility in their area while projecting a positive image to prospective customers. BrightLocal also offers a Simply Listings account for $2 per site pay-as-you-go plan or $100 per location, per year. With Simply Listings, you can expand your visibility by getting your company information into dozens of online business directories. The $100 plan gives you access to Active Sync and GBP Post Scheduler as well.

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